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70 years of tex

Our challenge was to develop a Tex Theme Park in AR.

Based upon the concepts of the western city, we modeled and developed every detail of the Tex-Willer World.

This interactive table was part of the Tex Exhibition

in Milan and Rome.

YEAR

2018

DELIVERABLES

UX

Visual design

3D Modeling

Development

TEAM

Join4B

Western life

Sample of the Tex Model and digital render of the table and Saloon.

yakult

We were asked to develop an AR application for the Focus live show in Milan.

Our role was to design the ux and the interactivity of the application.

The client wanted to show the benefits of Yakult on the human body and we used AR to show the scientific facts about the product.

YEAR

2018

DELIVERABLES

UX

Visual design

3D Modeling

Development

TEAM

Join4B

Healthy Choice

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Interactive Silhouette

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lidl ar filter

A filter that becomes a competition. Here is the challenge proposed by Lidl. The user activates the filter and wears special AR glasses. Then take a selfie and upload the photo to the site, taking part in a fantastic competition. The AR filter thus becomes a useful engagement to involve users.

YEAR

2019

DELIVERABLES

UX

Visual design

3D Modeling

Development

TEAM

Gruppo FMA

Wanna try the filter? Check it out.

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CAPO PLAZA

A collaboration between NEWU, Bad Pug and Warner Music Group and the Capo Plaza team. The result of the common effort is a video game that wants to celebrate the concepts of sharing and collaboration within the smartphone. The video game is inspired by the more traditional arcades with a very simple gameplay dynamic: putting yourself in the shoes of the artist, you will have to cross the squares of the most symbolic cities for Capo Plaza, linked to the artists with whom he has collaborated, juggling to the rhythm of the beats of 'Plaza', among different obstacles, to collect the logo of Spotify, the artist, smartphones and durag. To play, simply tap on the smartphone screen or alternatively via PC: the further you manage to continue with the adventure, the more points you can obtain and share on Instagram with the tag @capoplaza to earn the opportunity to be reposted directly from the artist and receive a special surprise.

YEAR

2021

DELIVERABLES

UX

Visual design

Character design

Development

TEAM

NEWU

Wanna PLAY the game? Check it out.

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